<\/span><\/h2>\n\u062e\u0644\u0627\u0642\u06cc\u062a \u0645\u0647\u0627\u0631\u062a\u06cc \u06a9\u0644\u06cc\u062f\u06cc \u0648 \u0627\u0646\u0639\u0637\u0627\u0641\u200c\u067e\u0630\u06cc\u0631 \u0627\u0633\u062a \u06a9\u0647 \u0628\u0631\u062e\u0644\u0627\u0641 \u062a\u0635\u0648\u0631 \u0631\u0627\u06cc\u062c\u060c \u0630\u0627\u062a\u06cc \u0648 \u0627\u0646\u062d\u0635\u0627\u0631\u06cc \u0646\u06cc\u0633\u062a\u060c \u0628\u0644\u06a9\u0647 \u0628\u0627 \u062a\u0645\u0631\u06cc\u0646\u060c \u0628\u0647\u0631\u0647\u200c\u06af\u06cc\u0631\u06cc \u0627\u0632 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0646\u0627\u0633\u0628 \u0648 \u062d\u0636\u0648\u0631 \u062f\u0631 \u0645\u062d\u06cc\u0637\u06cc \u062d\u0645\u0627\u06cc\u062a\u200c\u06af\u0631 \u0642\u0627\u0628\u0644 \u06cc\u0627\u062f\u06af\u06cc\u0631\u06cc \u0648 \u062a\u0642\u0648\u06cc\u062a \u0627\u0633\u062a. \u0622\u0634\u0646\u0627\u06cc\u06cc \u0628\u0627 \u0627\u062c\u0632\u0627\u06cc \u062e\u0644\u0627\u0642\u06cc\u062a\u060c \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0645\u0648\u0627\u0646\u0639 \u0630\u0647\u0646\u06cc \u0648 \u0645\u062d\u06cc\u0637\u06cc \u0648 \u0628\u0647\u200c\u06a9\u0627\u0631\u06af\u06cc\u0631\u06cc \u062a\u06a9\u0646\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0639\u0645\u0644\u06cc \u0645\u0627\u0646\u0646\u062f \u0637\u0648\u0641\u0627\u0646 \u0641\u06a9\u0631\u06cc \u0648 SCAMPER \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0638\u0631\u0641\u06cc\u062a \u0646\u0648\u0622\u0648\u0631\u06cc \u0631\u0627 \u062f\u0631 \u0627\u0641\u0631\u0627\u062f \u0628\u0647\u200c\u0637\u0648\u0631 \u0686\u0634\u0645\u06af\u06cc\u0631\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u062f\u0647\u062f.<\/p>\n
\u062f\u0631 \u0646\u0647\u0627\u06cc\u062a\u060c \u0627\u06cc\u062c\u0627\u062f \u0641\u0636\u0627\u06cc \u0628\u0627\u0632\u060c \u0645\u062b\u0628\u062a \u0648 \u0628\u062f\u0648\u0646 \u0642\u0636\u0627\u0648\u062a \u062f\u0631 \u0633\u0637\u062d \u0641\u0631\u062f\u06cc \u0648 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc\u060c \u0646\u0642\u0634\u06cc \u062d\u06cc\u0627\u062a\u06cc \u062f\u0631 \u0634\u06a9\u0648\u0641\u0627\u06cc\u06cc \u0627\u06cc\u0646 \u0645\u0647\u0627\u0631\u062a \u0627\u06cc\u0641\u0627 \u0645\u06cc\u200c\u06a9\u0646\u062f. \u062e\u0644\u0627\u0642\u06cc\u062a \u0646\u0647\u200c\u062a\u0646\u0647\u0627 \u062f\u0631 \u0647\u0646\u0631\u060c \u0628\u0644\u06a9\u0647 \u062f\u0631 \u062d\u0644 \u0645\u0633\u0627\u0626\u0644 \u0631\u0648\u0632\u0645\u0631\u0647\u060c \u0628\u0647\u0628\u0648\u062f \u0641\u0631\u0622\u06cc\u0646\u062f\u0647\u0627\u06cc \u06a9\u0627\u0631\u06cc\u060c \u062a\u0648\u0633\u0639\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u0627\u0631\u062a\u0642\u0627\u06cc \u06a9\u06cc\u0641\u06cc\u062a \u0632\u0646\u062f\u06af\u06cc \u0634\u062e\u0635\u06cc \u0648 \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0646\u0642\u0634\u06cc \u0628\u0646\u06cc\u0627\u062f\u06cc\u0646 \u062f\u0627\u0631\u062f. \u062a\u0642\u0648\u06cc\u062a \u0627\u06cc\u0646 \u062a\u0648\u0627\u0646\u0627\u06cc\u06cc\u060c \u0631\u0627\u0647\u06cc \u0645\u0624\u062b\u0631 \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0628\u0647\u0631\u0647\u200c\u0648\u0631\u06cc\u060c \u0627\u0631\u062a\u0642\u0627\u06cc \u062a\u0648\u0627\u0646 \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc \u0648 \u062f\u0633\u062a\u06cc\u0627\u0628\u06cc \u0628\u0647 \u0645\u0648\u0641\u0642\u06cc\u062a \u067e\u0627\u06cc\u062f\u0627\u0631 \u0627\u0633\u062a.<\/p>\n
\u0628\u0647\u200c\u0628\u06cc\u0627\u0646 \u062f\u06cc\u06af\u0631\u060c \u062e\u0644\u0627\u0642\u06cc\u062a \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u0627\u06cc \u062f\u0631\u0648\u0646\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0647\u0631 \u0641\u0631\u062f\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0627 \u0645\u0631\u0627\u0642\u0628\u062a \u0648 \u067e\u0631\u0648\u0631\u0634 \u0622\u0646\u060c \u0645\u0633\u06cc\u0631 \u0631\u0634\u062f \u0648 \u062a\u062d\u0648\u0644 \u062e\u0648\u062f \u0631\u0627 \u0647\u0645\u0648\u0627\u0631\u062a\u0631 \u06a9\u0646\u062f.<\/p>\n
\u0645\u0646\u0628\u0639: Harvard Business Review <\/a>\u00a0– Psychology Today<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\u062e\u0644\u0627\u0642\u06cc\u062a \u062f\u0631 \u062f\u0646\u06cc\u0627\u06cc \u067e\u0631\u0634\u062a\u0627\u0628 \u0648 \u067e\u0631\u0686\u0627\u0644\u0634 \u0627\u0645\u0631\u0648\u0632\u060c \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u06cc\u06a9 \u0645\u0647\u0627\u0631\u062a \u062d\u06cc\u0627\u062a\u06cc\u060c \u0628\u06cc\u0634 \u0627\u0632 \u0647\u0631 \u0632\u0645\u0627\u0646 \u062f\u06cc\u06af\u0631\u06cc \u0645\u0648\u0631\u062f \u062a\u0648\u062c\u0647 \u0642\u0631\u0627\u0631 \u06af\u0631\u0641\u062a\u0647 \u0627\u0633\u062a. \u0645\u0627 \u062f\u0631 \u0632\u0646\u062f\u06af\u06cc \u0631\u0648\u0632\u0645\u0631\u0647\u060c \u0645\u062d\u06cc\u0637 \u06a9\u0627\u0631 \u0648 \u062d\u062a\u06cc \u062f\u0631 \u062d\u0644 \u0645\u0633\u0627\u0626\u0644 \u06a9\u0648\u0686\u06a9 \u0648 \u0628\u0632\u0631\u06af\u060c \u0628\u0627 \u0646\u06cc\u0627\u0632 \u0628\u0647 \u0627\u06cc\u062f\u0647\u200c\u0647\u0627\u06cc \u0646\u0648 \u0648 \u0631\u0627\u0647\u200c\u062d\u0644\u200c\u0647\u0627\u06cc \u062e\u0644\u0627\u0642\u0627\u0646\u0647 \u0631\u0648\u0628\u0631\u0648 \u0647\u0633\u062a\u06cc\u0645. \u0627\u0645\u0627 \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0627\u0641\u0631\u0627\u062f \u0627\u06cc\u0646 \u067e\u0631\u0633\u0634 \u0631\u0627 \u062f\u0627\u0631\u0646\u062f \u06a9\u0647 […]<\/p>\n","protected":false},"author":8,"featured_media":4746,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33,27],"tags":[],"class_list":["post-4526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-self-development","category-lifestyle"],"acf":[],"yoast_head":"\n
\u062e\u0644\u0627\u0642\u06cc\u062a\u061b \u062a\u06a9\u0646\u06cc\u06a9\u200c\u0647\u0627 \u0648 \u062a\u0645\u0631\u06cc\u0646\u200c\u0647\u0627\u06cc\u06cc \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u062a\u0648\u0627\u0646\u0627\u06cc\u06cc \u0646\u0648\u0622\u0648\u0631\u06cc - \u0645\u062c\u0644\u0647 \u0627\u06cc\u0631\u0627\u0646\u06af\u0627\u0646<\/title>\n<meta name=\"description\" content=\"\u062e\u0644\u0627\u0642\u06cc\u062a \u0686\u06cc\u0633\u062a \u0648 \u0686\u06af\u0648\u0646\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 \u0622\u0646 \u0631\u0627 \u062a\u0642\u0648\u06cc\u062a \u06a9\u0631\u062f\u061f \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647 \u0628\u0627 \u062a\u0639\u0631\u06cc\u0641 \u062e\u0644\u0627\u0642\u06cc\u062a\u060c \u0645\u0648\u0627\u0646\u0639\u060c \u062a\u06a9\u0646\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0639\u0645\u0644\u06cc \u0648 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u0627\u06cc\u062c\u0627\u062f \u0645\u062d\u06cc\u0637 \u062e\u0644\u0627\u0642\u0627\u0646\u0647 \u0622\u0634\u0646\u0627 \u0634\u0648\u06cc\u062f!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.irangan.com\/mag\/what-is-creativity-and-how-to-develop-it\/\" \/>\n<meta property=\"og:locale\" content=\"fa_IR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u062e\u0644\u0627\u0642\u06cc\u062a \u0686\u06cc\u0633\u062a \u0648 \u0686\u06af\u0648\u0646\u0647 \u0622\u0646 \u0631\u0627 \u062a\u0642\u0648\u06cc\u062a \u06a9\u0646\u06cc\u0645\u061f\" \/>\n<meta property=\"og:description\" content=\"\u062e\u0644\u0627\u0642\u06cc\u062a \u0686\u06cc\u0633\u062a \u0648 \u0686\u06af\u0648\u0646\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 \u0622\u0646 \u0631\u0627 \u062a\u0642\u0648\u06cc\u062a \u06a9\u0631\u062f\u061f \u062f\u0631 \u0627\u06cc\u0646 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property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u0633\u0645\u0627\u0646\u0647 \u0627\u06cc\u0631\u0627\u0646\u200c\u0645\u0646\u0634\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u0633\u0645\u0627\u0646\u0647 \u0627\u06cc\u0631\u0627\u0646\u200c\u0645\u0646\u0634\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0632\u0645\u0627\u0646 \u062a\u0642\u0631\u06cc\u0628\u06cc \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u062f\u0646\" \/>\n\t<meta name=\"twitter:data2\" content=\"12 \u062f\u0642\u06cc\u0642\u0647\" \/>\n<script type=\"application\/ld+json\" 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